教你精髓｜第一步 MECE 

教你精髓｜第二步 用 Funnel 来理解Business Process

Let's mock business case 面试真题

Instacart: Our active user 上升了，你觉得发生了什么？

Step 1 - Figure out the business process by asking for the definition of an active user. The process in this case is: register --> fill out a form --> make a purchase.  

Step 2 - Figure out if it is a marketing problem, a product problem, or a business process problem? 也就是说，是三个齿轮当中的哪一个？

Step 3 - 运用你对 drivers and outcomes  的理解，break down the problem using the MECE framework. 别忘了要和 hiring manager 不断沟通，因为答案不重要，你是怎么得到这个答案的，你的思考过程，才是她在乎的!